lights, camera, action Smashbox and Sephora Bloor St. makeover event

Keeping in with the spirit of the Toronto International Film Festival, Smashbox and Sephora Bloor St. hosted a Lights, Camera, Action event to showcase the latest goodies and to offer free makeovers. Lori Taylor, Smashbox’s Pro Lead Artist was on hand to give us Toronto beauty addicts the Hollywood look. I had the privilege to sit down with her, chat about the brand and get my makeup done. We opted for a fresh face, eyes that pop and a rosy pout. Here are the unbelievable new products that Lori used to create my look.

1. Photo Finish Lid Primer
For the perfect canvas, Lori used this moisturizing and smoothing primer. Lori’s tip: Apply from the lash line to the brow for a flawless lid.
2. Photo Op Eye Shadow Trio in Dark Room

One of 16 new eyes shadow trios at Sephora, Dark Room is a stunning combination of pale pink, shimmery grey and matte black. What’s genius: if you peel back the label, you’ll find easy application tips.
3. Cream Eye Liner Palette in Proof

To really make my eyes pop, Lori used this popular eyeliner palette. To soften the look, she then lightly smudged and blended the colour in with my eye shadow.
4. Full Exposure Mascara in Jet Black

This mascara volumizes and lengthens while keeping lashes from becoming brittle with its olive oil properties.
5. Brow Tech to Go in Taupe
A medium taupe brown, this long-wearing waterproof pencil and soft-hold gel completes your look and frames your eyes.
6. Photo Finish Hydrating Foundation Primer
New for fall, this innovative oil-free primer prepares your skin for makeup by leaving it feeling invigorated and quenched. Bonus: it fills in fine lines and pores.
7. Studio Skin 15 Hour Wear Foundation SPF 10 in #’s 1.1 and 1.2
Another brand new product, this foundation has me hooked. It’s oil-free, contains SPF 10 and provides customizable coverage. Lori’s tip: don’t be afraid to combine shades for the perfect match and for sheer coverage mix the product in with a little water.
8. HALO Hydrating Perfecting Powder in Light
Oil-free and paraben free, this powder hides fine lines, wrinkles and large pores. What makes this product even more amazing: it is 21 grams of powder which equals 5 separate pressed powders.  
9. Girls on Film Blush Rush in Pose

From Smashbox’s Fall 2011 Girls on Film collection, Lori used this long-wearing rosy pink blush to accentuate my cheeks.
10. Lip Enhancing Gloss in Illume and Capture
To create a natural long-lasting rosy lip, Lori combined Illume, a sheer golden champagne shimmer and Capture, a metallic golden copper.



About Madi S

beauty addict.communications pro
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